The greatest good you can do for another is not just share your riches, but to reveal to HER, HER own.
- B Disraeli -
Girlfriendology was started in 2006 by Debba Haupert as a way to express her gratitude for girlfriends as well as inspire women to spend time with, appreciate and celebrate their female friendships.
With her 20 years of marketing experience in communications, PR, product development, etc. (self-proclaimed ‘marketing mutt’) in various industries (high tech, finance, B2B, CPG), Debba has grown the girlfriend community online. She employs Twitter, Facebook, Pinterest, YouTube, LinkedIn and other social media methods to further expand the awareness of and traffic on Girlfriendology.com. Debba and her team are excited at the growth and potential of Girlfriendology and invite you to be a part of this thriving, inspiring community!
Girlfriendology / Debba is PR FRIENDLY and has worked with various brands/companies to promote them to this wonderful women's community, including:
Biz detergent, Honda, Sears, T-Mobile, Crystal Light, Frito Lay, The UPS Store, Healthy Choice, Office Max, Kroger, International Delight, Orville Redenbacher, etc.
Through her social media efforts on Girlfriendology and background in corporate marketing, Debba has established herself as a passionate social media maven. Having ranked #1 for Twitter in Cincinnati and achieving a perfect 100 score on Twitter Grader, Debba is recognized to be proficient at social media with an emphasis on social media marketing to women. As of February 2012, her Twitter followers number 25,000+ with primarily females and there are over 25,000 women in the Girlfriendology Facebook community. (Alexa score 110,000, Google PageRank of 5 on Girlfriendology.com/blog) Debba teaches and speaks on social media, marketing to women and the importance and benefits of female friendship.
For pr/media, sponsorship or advertising information contact: Debba Haupert, 513-533-4734, debba (at) girlfriendology (dot com). Visit the Newsroom for additional PR information.
On RadioAmerica - The Doug Stephan “Good Day” Show, nationally syndicated show (300 radio stations plus on the Internet), About women, friendship and stress, October 24, 2008
On BlogTalkRadio - Inspiration Station show with Takiela, Sydney and Marla; October 2, 2008
On WXIX News, local news story on National Women’s Friendship Day Cincinnati event, September 21, 2008
On The Diva Cast - Podcast interview with The Diva Cast, September 18, 2008
On RadioAmerica - The Doug Stephan “Good Day” Show, nationally syndicated show (300 radio stations plus on the Internet), About National Women’s Friendship Day, September 16, 2008
With The Passion Project - Live hour interview on BlogTalkRadio with Katherine Reschke
With the PodTalk Divas - Live interview on BlogTalkRadio with Tammy and Wendy, September 18, 2008
BowlHer hostess - Chosen as one of 12 women bloggers to co-host an event sponsored by Campbell's, Lifetime TV, Hershey's, Pepperidge Farms, Collective Bias, One2One Network, etc. Generated buzz and attendance by approx. 500 bloggers at BlogHer conferences, Chicago, July 25, 2009.
Twitter Elite - Achieved perfect 100 score on Twitter grader and top rank among Cincinnati Twitter users. Reached 13,000+ Twitter followers (June 2009) - of primarily female audience (to focus on social media marketing to women, and maintain ‘girlfriend’ tweets, block most men).
Selected for the “Fab 15" - 15 women bloggers to partner with PR agency and clients
Digital Entrepreneur - Cincinnati Ad Club Ad2, Cincinnati State, Cincinnati OH, January 19, 2011
Building and managing an online community - SummitUp Social Media Confab, Dayton OH, October 19, 2010
Building Online Communities - co-presented with Hoperatives.com, PodcampOhio, Columbus OH, June 19, 2010
Social Media for Women - To EWI executive women's group, Cincinnati OH, March 22, 2010
Building Online Communities - on Blissdom Panel, Nashville TN, February 2010
How Female Friendship can make Cincinnati better - being a friend to our city, WE Lead Alumni event, November 5, 2009
Dynamic Dialogues: Social Media Roundtable - Dayton OH, October 22, 2009
Using Podcasts, BlogTalkRadio and You TUbe to Market your Business - SummitUp Social Media Conference, Dayton OH, October 20, 2009
Importance of Female Friendship - to WE Lead (Women's Leadership Program), September 1, 2009
Social Media for Realtors - Teaching Twitter and Linked in for Realtors through the Cincinnati Board of Realtors, August and September, 2009
Event by Cincinnati Mayor Mallory- "Shop 52" conference for small business owners, panel member on marketing and social media, July 18, 2009 Society of Profession Journalists - Panel member on social media discussion for professional journalists and writers, June 25, 2009
PodCampOhio - Spoke on knowing your online / social media audience, June 20, 2009
Legacy Connection - "Using Twitter for marketing your business," June 16, 2009
WEMUP - Web entrepreneur meeting, spoke on Social Media, May 21, 2009
Mariemont Women’s Event - Spoke to 180 women on the importance and benefits of female friends, May 11, 2009
Twitter and LinkedIn Classes - Helping individuals/businesses build business through online friendships, April/May/June 2009
‘Maximizing your Job Search’ - Lead workshops for job seekers, taught LinkedIn skills, etc. February/April/May/July 2009, Crossroads, Cincinnati OH.
‘Do you have what it takes to be a Girlfriend’ - Inspirational talk for 150+ Girl Scout Cadettes, January 19, 2009
‘Social Media Marketing to Women’ - to AMA (American Marketing Association) as well as several businesses in Cincinnati and Dayton, January and February, 2009
‘Women & Social Media’ - for PodcampOhio, June 2008
EVENTS:
Virtual Girlfriend Pool Party - Online, August 13, 2011 (Twitter and Facebook party) promoting fun summer activities, recipes, etc.
National Women's Friendship Celebration - Cincinnati, OH, September 21, 2010
Third Thursday dining event with Cooking with Caitlin - In honor of National Women's Friendship Month, at the McAlpin/downtown Cincinnati, September 17, 2009
National Best Friends Day 'Girlfriend Portraits' Celebration - Ault Park, Cincinnati OH, June 7, 2009
Speed Friending event - Female-friending event, co-sponsored by Cincy Chic and Art of the Spa, Havana Martini Club, Cincinnati OH, March 26, 2009
National Women's Friendship Day Celebration (part 2) 2008 - Women's wine bottling event, Tino Vino, Cincinnati OH, September 21, 2008
National Women's Friendship Day 2008 - 'Shop in the City' (event with Nest gift shop, Casa DeLorenzo and Redtree Gallery), Oakley/Cincinnati OH, September 14, 2008
National Women's Friendship Day 2007 - Girlfriends dinner at Hyde Park Indigo restaurant, Cincinnati OH, September 16, 2007
TELEVISION ON-CAMERA:
Interview on 'All Things Marketing' with Monica McGee and Tiffany Odutoye, March 2011
Over 250 on-camera presentations (live and taped) on HGTV, DIY Network, QVC, Shop at Home network, PBS, A.C. Moore in-house videos and consumer instructional videos.
Girlfriendology was started in 2006 by Debba Haupert as a way to express her gratitude for girlfriends as well as inspire women to spend time with, appreciate and celebrate their female friendships.
