We’re off to BLOG WORLD EXPO tomorrow! (Can’t you just hear the echoing, booming voice here?!) It’s the ‘original blogger conference’ and the largest gathering of bloggers, or as they explain it:

The 2009 BlogWorld & New Media Expo will take place at the Las Vegas Convention Center, beginning with the exclusive “Social Media Business Summit”(TM) conference on October 15th and continuing with the BlogWorld & New Media Expo and Conference October 16th-17th. This is first and only industry-wide tradeshow, conference, and media event dedicated to promoting the dynamic industry of new media including: Blogging, Podcasting, Social Media, Online Video, Music, TV, Radio, Gaming, Entertainment and Communities

I’m thrilled to go to BlogWorldExpo. I’m excited to see friends like Liz Struss, Jyl Johnson Pattee, Michelle Lemar, new friend/roomie Erika Lehmann, John Andrews and the Collective Bias team and a bunch of great bloggers there.

A big part of my excitement, anticipation and preparation is based on the opportunity Collective Bias and BlogWorldExpo have given Girlfriendology and several other bloggers. We get to meet, talk and learn about such impressive brands as Healthy Choice. (As a poor excuse for a wife and even worse as a cook, I live off these tasty meals!) We get an opportunity to sit down face-to-face and get to know each other in a ’speed dating’ session.

I’m totally honored to serve as Healthy Choice Brand Ambassador (with girlfriend Plus Size Mommy). (I’m not kidding! I wondered if my mom slipped Collective Bias a bribe to get me with such a fabulous brand who fits with the Girlfriendology brand of supporting each other and making our lives and our friends’ lives better!)

As Healthy Choice Ambassadors, we’ll get to know the Healthy Choice team and their goals, and explore how the social media world (especially with women bloggers, we’re not all mommy bloggers!) can participate in a conversation with a brand like Healthy Choice. We’ll have a chance to get to know each other and to explore how we can work together in the future.

Here’s a few ideas I have for our speed dating session. (Please add any of your thoughts below!)

• Healthy Choice is part of the ConAgra family of brands. How have bloggers successfully contributed to reaching their (and/or their ’sister’ brands) goals? (I love success stories or learning from what has happened in the past.)
• How can Girlfriendology help Healthy Choice build community with their consumers? I have reviewed their website and forum, so I know community is very important to Healthy Choice (as it is to Girlfriendology). I’m eager to explore this!
• I want to learn more about their brand – their positioning against their competitors, their future plans, their personality!
• I want to get to know their personalities – just like speed dating! Do we communicate well? Share common goals? Have a similar excitement for social media? It’s going to be fun to get to know the Healthy Choice team!
• Girlfriendology is the online community for women based on inspiration, appreciation and celebration of girlfriends. I want to share my brand with Healthy Choice – who is part of our community, opportunities to connect and converse, how we’re different from other bloggers, etc. I know it isn’t a big ‘competition’ but I do want to put my ‘best foot forward’ so they get to know all about this wonderful community of women and the opportunities to be involved in this community where we want the best for each other!

I’ll be tweeting (with #CBBWE – for Collective Bias/BlogWorldExpo) from the sessions and sharing updates as frequently as time allows. In the meantime, I’m off to the store to grab some more Healthy Choice!

Thanks Healthy Choice, Collective Bias and BlogWorldExpo for this fabulous opportunity to connect. I’m so excited to spend time together! (Remember – life really is better, together with your GIRLFRIENDS!)

P.S. If you’re a blogger and you’re going to BlogWorldExpo, there are opportunities to meet with Healthy Choice and other great brands. Let me know if you’d like to be added to the list – debba (at) girlfriendology.com. See you in Vegas!

Tags: blogworldexpo, brand ambassador, collective bias, healthy choice, New Media

This entry was posted on Tuesday, October 13th, 2009 at 9:50 am and is filed under Be a Better FRIEND. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.